The UK Media sector has significantly evolved in the last decade. Whereas there is still a focus on advertising, there has been a transition into all things digital. We now cover a range of companies spanning online platforms, events, broadcasters, B2B, publishers and marketing services groups.

In conjunction with the Technology team, we host a successful annual TMT conference where we delve into thematic ideas in the combined sectors. Alongside this, throughout the year we host a number of smaller events such as the “Future of the car market” with the retail sector.

Jessica Pok joined Peel Hunt in 2017. Prior to joining, she covered Pan-European Media and Internet at Berenberg. Before that, she was a Quantitative Research Analyst at Barclays Wealth and Investment Management. Jessica is a CFA Charterholder and has an MSc in Investment Management from Cass Business School. Jessica was ranked 5th for Media in the 2021 Institutional Investor (Extel) Survey.


No. of companies covered
Average no. of Years’ Experience of the Team

M&A – An indicator of confidence

Within the media sector, the B2B stocks – with their exposure to the highly disrupted event income – have been most heavily impacted by the pandemic. The share prices are still governed by investors’ perception of the pace of recovery; however, we see more confidence generally from management teams, evidenced not only by solid statements on trading but also the rising willingness to contemplate portfolio management.


Jessica Pok

Research analyst

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